Photo Credit: Giant Music x Concord
The Azoff Company’s Giant Music announces a strategic global partnership with Concord’s Stem, which will now oversee Giant’s worldwide distribution.
Independent record label Giant Music, founded by The Azoff Company, has announced a global distribution partnership with Concord’s Stem following a strategic investment from the latter. The partnership further strengthens Giant’s position—as, well, a giant—among indie labels while maintaining full creative and operational autonomy.
Under the agreement, Stem will serve as Giant’s worldwide distribution partner, supporting the label with the infrastructure, expertise, and hands-on execution needed to scale. Stem will work alongside Giant as a partner with an intimate understanding of supporting artists on an individual level, combining a music-first strategy with technology and scale to help its artists build sustainable, long-term careers. Concord’s investment will further enable Giant’s continued expansion across artist development, marketing, and global reach.
“We have assembled at all-star team at Giant, led by Nate Albert, Shawn Holiday, and Matt LaMotte,” said Jeffrey Azoff, CEO of Full Stop Management and COO of The Azoff Company. “Partnering with Concord and Stem takes everything to another level. This evolution of Giant Records will not only be a game-changer for artists on our roster but also the next generation of independent artists we are lucky enough to work with.”
“Giant Music is grounded in a strong foundation and guided by a clear, forward-looking vision,” said Bob Valentine, CEO of Concord. “This investment underscores our confidence in the Giant team, its exceptional roster of artists, and our shared commitment to empowering artists with the support they need to realize their ambitions.”
“Giant is exactly the kind of partner Stem was built for,” said Milana Lewis, CEO of Stem. “There are longstanding relationships here, and it’s always rewarding to build alongside people you respect and enjoy working with. Giant has a reputation for delivering what others can’t. We’re proud to support them as an independent partner, providing the agility and infrastructure needed to bring ambitious ideas to life.”
Since launching in 2023, Giant has become home to a growing and diverse roster across pop, rock, and hip-hop, including artists like Cash Cobain and Ruel. The label is also home to FendiDa Rappa, whose “Point Me 2” featuring Cardi B is certified Gold; Empress Of, who recently supported Lorde on tour; and Deb Never, coming off a performance at Tyler, The Creator’s Camp Flog Gnaw back in November.
