Perplexity walks away from ads to differentiate from OpenAI and Google

Written by on February 19, 2026

The company quietly phased out sponsored content late last year, ending an experiment that began in 2024 when labeled promotions occasionally appeared beneath chatbot responses. On Tuesday, executives confirmed to the Financial Times that Perplexity would not pursue advertising further, citing trust and accuracy as the cornerstones of its business.Read Entire Article…
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